Roll’d Broadway required a digital menu board solution that could keep pace with a fast moving quick service restaurant environment.
Menus needed to be clear, easy to update, and flexible enough to change throughout the day without disrupting service. The focus was not just on installing screens, but on delivering a restaurant digital signage system that improves visibility, supports faster ordering, and gives staff full control through easy to use digital signage software.
The solution combined a high resolution LED menu board with targeted LCD digital menu screens, designed for maximum clarity and impact in a busy QSR setting.
The COB LED menu board, measuring 1750mm by 750mm, delivers sharp, high brightness content that remains easy to read during peak periods, while 29 inch ultra wide LCD displays at the counter support promotions and upsell messaging at the point of purchase.
All content is controlled through Just-ds digital signage software, allowing Roll’d to schedule and automate playlists that change throughout the day, from breakfast menus to lunch and evening offers.
The result is a streamlined digital menu board system that works as part of the store, not an add on. Staff can update content instantly using cloud based digital signage CMS tools, promotions remain consistent across every screen, and customers benefit from clear, high impact menus that speed up decision making.
It is a setup built for performance, designed to reduce friction during service, and tailored to how modern QSR digital signage should operate.