Industries

Digital Out-of-Home Screens - Engaging Viewers with Dynamic Content Delivery

DOOH / Digital Out-of-Home displays have revolutionised the way businesses promote their products and services to potential customers. This form of out-of-home advertising allows brands to reach audiences in ways that traditional posters or billboards cannot.

If you are looking for a dynamic and memorable way to build brand and product awareness and attract new audiences, then DOOH screens could be the ideal solution. By using DOOH screens as part of your digital out-of-home marketing, you can deliver powerful messages that stand out in crowded spaces.

With DOOH display boards placed in strategic locations, you can control the content displayed, making it easy to share your message in a few clicks. This means that modern DOOH advertising screens give your businesses flexible tools to connect with both local and travelling audiences.

Dynamic Delivery Of Your Content To A Wider Audience.

With DOOH signage, you have lots of options when it comes to the content you share and where and how it is displayed. In fact, OOH screens can be programmed to run multiple campaigns, providing cost-effective out-of-home media advertising solutions.

From location-based advertising for product awareness to real-time information such as the weather or news for interest, you can mix and match to keep your audience informed and engaged for longer.

When you position your screen in the right location, you’ll be sure to capture attention and make a statement. Advertising on OOH digital screens is particularly effective in transport hubs and shopping centres, where audiences are highly engaged.

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JDS Melb Central Menzies Lane LED Digital Signage

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JDS World Square_Ceiling Mount Esculator Curved LED Digital Signage

JDS WorldSquare_Ceiling Mount Curved LED Digital Signage

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To design the right solution for your business, we follow our proven 7-step solution process. From initial concept ideas through to design, installation and support.

We work with you and your team to help you get the most value and ensure your signage and software deliver the desired results.

DOOH / Digital Out Of Home To Suit Your Needs

DOOH / Digital Out Of Home signage is highly suited to a diverse range of businesses, from retail stores, shopping precincts and entertainment venues, to airports, service stations and medical clinics. It is also becoming a valuable tool for local government and hotel and venue where timely information and promotions are essential.

We’ve built some of the largest DOOH networks in Australia and can offer expert advice on the right placement, content and products digital signage and large-format LCD video walls, giving businesses the flexibility to reach audiences in different ways. You can see examples in our case studies, including an impressive set-up in the busy World Square Shopping Centre in the heart of the Sydney CBD.

Have a question? We’re always happy to help!

Case Studies

We can demonstrate the difference that digital signage can make, from the biggest corporations in the world to small local businesses. Browse our case studies below to see how our retail signage displays have delivered real results across a range of industries.

JDS Strathpine Shopping Centre LED hanging banner

February 27, 2023

The Strathpine Centre

The Strathpine Centre is a vibrant shopping destination located in the Moreton Bay region of Queensland. Featuring 165 specialty stores, plus a modern food court, it attracts a steady...

November 21, 2022

Northcote Central Shopping Centre

Northcote Central Shopping Centre JDS supplied and commissioned an outdoor 19 sqm curved outdoor LED display on the façade at Northcote Central Shopping Centre. Utilising a premium 8mm pixel...

November 21, 2022

World Square Shopping Centre

World Square Shopping Centre VMO approached JDS to supply and install an LED screen at the prominent World Square Shopping Centre in the heart of Sydney’s CBD. Installed within...

Digital signage inside The Melbourne Store.

November 21, 2022

Melbourne International Airport

JDS recently completed another digital signage installation for Lagardère Travel Retail in the new retail precinct within the Melbourne International Terminal. https://justdigitalsignage.com.au/wp-content/uploads/2022/11/melbourne.m4v The installation used a combination of commercial LCD panels...

November 21, 2022

Adelaide Entertainment Centre – Upgrades to DC Media

The Adelaide Entertainment Centre has recently updated its digital signage software solution from Navori to DC Media Network Edition. Providing a simple to use interface DC Media makes complex scheduling...

November 21, 2022

Homemaker Media starts Digital Signage Rollout

Australia’s latest DOOH network ‘Homemaker Media’ has commenced it digital signage rollout. Homemaker Media selected Just Digital Signage to provide the digital signage media players and network. Just Digital Signage provided the Iadea XMP-3250 media player along with...

Established 2006

19 Years In Business

Projects Completed

Total clients

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Our Clients

Businesses We Have Worked With

What Our Clients Say

Our Client Feedback Speaks For Itself

"Just Digital Signage has provided bespoke digital signage solutions to the Bowser Bean / Vantage Fuels network for over the years. They have worked closely with Bowser Bean to provide custom solutions for our community screens, menu screens, tobacco pricing screens, and first to industry ‘Digital Whiteboard Program’. Darren and the team at JDS are responsive and always ensure our displays are functioning"

Haydn TierneyManaging Director at Bowser Bean Cafe/Vantage Fuels Pty Ltd

"As a growing church, in a busy Bayside community with lots of community and social engagement, it was high time that we had a large electronic sign that was capable of letting people know what is available for them and Larry and his team were highly recommended to us.

With the help of their designers, a fresh logo was arranged, and a large, electronic sign now captures the imagination and wonder of lots of people here in the local community.

Thanks to Larry and his team, and the technicians, all of whom possess real artistic and professional flair, the community really enjoys so many things that are on offer because this form of visual outreach has been perfectly mastered by this brilliant design and installation team.

I would thoroughly recommend them."

Rev. Paul CarrySt Stephens Anglican Church Gardenvale, Brighton.

"I’m personally, along with Park Hyatt Melbourne, a big supporter of Just Digital Signage. The Aeris Concierge hardware and software looks great, is very user-friendly with very low or no maintenance since installation"

Mathias WaasDirector of Food & Beverage at Park Hyatt Melbourne

“Just Digital Signage has been looking after our digital signage network across Australia for over 18 months. They have supplied and installed high quality digital signage projects with LED and LCD screens at several WH Smith airport stores in Sydney, Melbourne, and Perth. Our marketing team find their content management system very powerful, yet easy to use to upload all promotions and advertising across the network. JDS also provide us with timely hardware and software support when we need it. The guys at JDS are always a delight to work with.”

Nathan FreemanDesign & Construction Manager at WH Smith

“We couldn’t be happier with our new big screen TV – it’s given our venue a true movie-theatre experience. The picture quality is fantastic, and our customers absolutely love watching live sport on it, especially the State of Origin.

We’ve had nothing but positive feedback. Trent and his team were extremely professional from start to finish. The whole process was quick and seamless, from signing to installation, and they’ve been fantastic at ironing out any kinks to make sure everything works perfectly in our venue. The follow-up service has also been excellent – fast, easy and reliable. Highly recommend!”

Donna MedwayCEO of Glenorie RSL

FAQs

What are digital out-of-home (DOOH) screens?

Digital out-of-home screens are electronic advertising displays placed in public spaces such as shopping centres, transport hubs and outdoor venues. They deliver dynamic content, making it easier for brands to capture attention and engage viewers compared to static billboards. As part of modern out-of-the-home advertising, OOH digital screens provide flexible communication options for businesses of all sizes.

How do DOOH screens work?

DOOH screens work by combining display hardware, media players and content management software. Advertisers create content, schedule it in the system and broadcast it to the screen. The result is a flexible platform where messages can be updated in real time. This is one of the main reasons OOH advertising screens have become a preferred tool in out-of-the-home advertising strategies.

What are the benefits of using DOOH screens for advertising?

Key benefits include greater visibility, dynamic messaging and the ability to target audiences with relevant content at the right time. By leveraging OOH digital screens, businesses can maximise the impact of their out-of-the-home advertising campaigns.

Where can DOOH screens be installed?

They can be installed in high-traffic locations such as airports, shopping centres, train stations, bus shelters, stadiums and city streets. Placement in areas with high footfall or dwell time ensures maximum audience impact. OOH advertising screens are especially effective in these public spaces, delivering out of the home advertising to a wide audience.

What types of content can be displayed on DOOH screens?

Content can include video ads, static images, live data such as weather updates, social media feeds and event announcements. Some campaigns also use location-based content to make messages more relevant to viewers. This versatility makes OOH digital screens an essential part of out-of-the-home advertising.

How do I schedule and manage content on DOOH screens?

Content is managed through digital signage software. Advertisers can upload and schedule messages in advance, set campaigns to run at specific times and update content remotely when needed. Cloud-based systems make it possible to manage multiple screens across different locations. This ease of management is one reason OOH advertising screens are widely used in out of home media advertising.

What is the difference between DOOH and traditional out-of-home advertising?

Traditional out-of-home advertising typically relies on static billboards or posters that require manual replacement. DOOH advertising, on the other hand, uses digital displays that can show multiple campaigns, update instantly and even integrate live or dynamic content. This shift from static to digital OOH advertising screens has changed the landscape of out-of-the-home advertising.

How much does it cost to advertise on DOOH screens?

Costs depend on screen size, location, duration of the campaign and the level of audience exposure. Premium sites in high-traffic areas are more expensive, while smaller or local placements are more affordable.

Businesses can choose flexible packages that suit their marketing budgets. Pricing also varies depending on the type of OOH digital screens used, making it important to align the investment with your out-of-home advertising goals.

Digital Out-of-Home Screens - Engaging Viewers with Dynamic Content Delivery

If you are looking for a dynamic and memorable way to build brand and product awareness and attract new audiences, then DOOH screens could be the ideal solution. By using DOOH screens as part of your digital out-of-home marketing, you can deliver powerful messages that stand out in crowded spaces.

Dynamic Delivery Of Your Content To A Wider Audience.